IN REGULATED MARKETS ROLE OF INFORMATION SYSTEM IN MAHENDERGARH DISTRICT OF HARYANA
Main Article Content
Keywords
Marketing information system, regulated market, trader, Mahender-garh
Abstract
Mustard is a good crop to grow in Haryana's Mahendergarh district, especially in the Mahendergarh and Kanina blocks, where mustard and rapeseed crops produce the most. The market analysis also included Mahendergarh, Narnaul, Ateli, Kanina and Nangal Choudhary marketplaces. Finally, 75 farmers were selected at random from these two blocks, as were 50 traders from Mahendergarh district's five controlled marketplaces. Research in the Mahendergarh area showed that farmers were only slightly aware of prices and landings (II-Rank) compared to those who used MIS and those who didn't. The level of price knowledge among farmers in reference and other markets was the highest, ranking first and second, respectively. Information about the market in Mahendergarh area could be gotten from contacts in other markets and from other sellers. The daily prices were written down by hand and put on the bulletin board so that farmers could make it easier when they went to the market. Others, like friends, reporters, family members, and more, spread the word. In Mahendergarh district, around 77.34% of farmers reported a lack of essential market information. Farmers also have trouble with non-availability of required information issues (64%).
References
2. Amrutha, T. J., Siddayya and Reddy, S.V. (2015). A comparative study on use of electronic devices in agricultural marketing in Nek region. Indian J. Agric. Manage. 29: 1-20.
3. Hatai, L. D. and Panda, D. (2015). Agricultural marketing information system : A case study of traders in Meghalaya. Economic Affairs 60: 263-271.
4. Kotler, P. and Armstrong, G (2010). Principles of Marketing, 13th edn. New Jersey, Prentice Hall International.
5. McLeod, R. and Schell, G (2001). Management Information Systems, 8th edn. Upper Saddle River, New Jersey, Prentice Hall.
6. Mohammad, J. A. and Huylenbroeck, G. V. (2007). Policy evolution in the foograin markets in Bangladesh : The case of domestic procurement, importation and distribution. Indian Journal of Agricultural Marketing 21 (2) : 100-113.
7. Poulton, C., Kydd, J. and Dorward, A. (2006). Overcoming market constraints on pro-poor agricultural growth in Sub-Saharan Africa. Dev. Policy Rev. 24 : 243- 277.
8. Sankar, M. S. and Singh, A. (2014). Agricultural Produce Market Committee (APMC) Act in Uttarakhand and its Impact on Agribusiness. Department of Economics, School of Social Sciences, Doon University, Dehradun.
Article Sidebar
Article Details
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
All articles published in JPTCP are licensed under Copyright Creative Commons Attribution-NonCommercial 4.0 International License.
Monika Rani
Phd Research Scholar, Chaudhary Devi Lal University, Sirsa, Haryana,
Abhey Singh
Research Suprivisor, Chaudhary Devi Lal University, Sirsa, Haryana,